Marketing/Branding/Social Media Consulting and Management

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Welcome to Hunter Green Consulting – the premium provider of marketing, branding, social media consulting and management for marijuana businesses in Michigan. We have a host of services dedicated to helping you set up and start your new company today. With our expert guidance and consultancy, we’ll be with you throughout the entire process; from business formation to fulfillment – regardless of how big or small your business is.
Our services are designed to help you get your business off to a flying start and increase your brand awareness and integrity. Having a strong presence is essential if you want to make it in the Michigan marijuana industry. We provide a diversity of expert services that ensure your business is seen by as many people as possible and has a strong reputation.

Marketing Plan

Our consultancy will help devise and create a complete marketing plan for your company to follow. We take every small detail into account, ensuring that all bases are covered, and we create something that helps your business find new customers from the word go. There are so many different marketing techniques and methods we will group together to offer a balanced plan for your business. This includes combining digital marketing and inbound techniques with more traditional marketing methods and outbound ideas. To get as much engagement as possible and ensure you spread the word about your new marijuana business, it’s vital that you focus on all the different marketing channels available, rather than putting all your faith in just one.
All of our marketing plans are bespoke and designed to fit each particular business idea. Come to us with your proposition, and we’ll analyze your company and figure out the best route to take. We look at all the different aspects of your business idea; the target market, your product/service, your location, and so on. By doing this, we can develop an excellent marketing plan that suits your demands and works for your organization.

Logo Design

A business isn’t a business without a professional logo to represent the brand. A lot of big companies are recognized far and wide purely by their logos. As a result, this is a crucial aspect of starting a company, and you need to get it right. With our services, we’ll help design and create the perfect brand logo for your marijuana business. Our team is well-versed in all the proper techniques and secrets that make the difference between a good logo and a great one. We’ll develop something that reflects your brand identity and matches your business.

There are so many things to consider when creating a logo for your brand. You must ensure that the font is right, that you use the right colors, and that the overall logo isn’t offensive in any way. Too many marijuana businesses struggle to design the perfect logo for their brand image, which ends up making many consumers turn away before they even get a chance to see what the business has to offer.
Your logo will be emblazoned on everything from your website to product packaging – it can’t be undervalued. By investing in our services, we’ll work closely with your business to come up with various designs that you can choose from. Then, you’ll have a professional logo that makes your company look more respectful and professional.

Website Design & Development

A website is like your digital storefront and shop window for online consumers. It’s the place they go to find out what your business has to offer and where they can find you. Therefore, it’s something that deserves plenty of care and attention to provide your business with the perfect foothold in the online world.
Our web design and development services are geared towards setting your business up with a site that looks professional, modern, and offers an excellent user experience. This goes a long way to cultivating your brand image and making your company seem like an established and professional entity. We assist you from the start, helping you secure a domain name, hooking you up with a host server, then designing your site from scratch. All websites need to be a little bit different, so they feel somewhat unique. As a result, we offer bespoke website services that are tailored to each individual business idea.
No matter what your idea is, we will design a website to fit it. This includes creating ecommerce sites for any ideas that involve selling medical marijuana products online. We’ll set up the site so it’s totally responsive and works across many different mobile platforms. This ensures your site is accessible to everyone, which can lead to more web traffic. We have an easy system in place where you can pick and choose the different features you find essential for your website. This lets you pay for exactly what you need, eliminating any extra costs for things that you don’t need or use.
We optimize your website to ensure it aligns with SEO best practices and ranks highly in search engine results pages. As a consequence, this can lure more traffic to your site, meaning you can generate more leads and potentially find more customers. From content writing to keyword research, we do everything in our power to make your site user-friendly and increase your presence on the web.

Social Media Management

Social media is a massive part of growing a business and increasing the awareness surrounding it. If you’re looking to start a marijuana company in Michigan, then you must utilize different social media platforms to get your messages across and communicate with potential customers. It’s a great way to build relationships, generate inbound leads, and even influence sales.
With our social media management services, we take care of everything for your business. We create different business accounts on relevant social channels and work on growing your followers. In doing so, this generates more interest around your business and can see it get off to a flying start. The more people that know about your company, the better.
The key to a successful social media marketing strategy is understanding which platforms to use and how to create great content for each one. Our team works closely with your business to ensure we utilize the best platforms for you and develop content that aligns with your brand identity and will engage your target market. This will dramatically increase your social media activity and ensure that you continue to grow a substantial online presence.
Furthermore, our management services mean that we handle everything for you. This includes scheduling posts, engaging with your social media community, and ensuring that you remain active. We abide by all social media policies to guarantee that your brand doesn’t do anything untoward or potentially controversial. Reputations can be made or broken on social media, and our firm is intent on guaranteeing that yours is made.

Branding

Naturally, branding is a significant part of every business. When you’re entering the marijuana industry in Michigan, it’s essential that you have the right brand strategy. Many people may still be cautious about this industry, and trust is a major issue for a lot of prospective customers. People need to feel safe that they’re dealing with a trustworthy business who’ll look after their needs and provide a superior service.
As a result, our branding services are designed to build up your reputation and create an identity for your company. We want your brand to be something people relate with and trust – this will lead to elongated success in this industry! We take things extremely seriously, considering everything you could possibly imagine.
Our team will help pick and choose the right font for your business to use on everything from your logo to your website and product packaging. Having the right color palette is another vital part of branding, and our team ensures you use the perfect one to match your brand. We listen to your demands and help develop a brand identity and image that follows your core values. From here, everything we do will align with these values – from the content on your website to the advertising material you put out.

Signage & Interior Decor

Our services extend beyond the digital realm as we help you throughout the entire company formation process. This means that we assist you in creating the perfect premises for your business. There are many things to consider here, including the exterior/interior design and signage.
With our help, we can set you up with the perfect interior decor for your specific marijuana company. The key to a successful business is ensuring your premises looks clean, professional, and grabs the attention of any customers. We work with you to find the right designs and decor that matches your brand image and makes people feel welcome and safe when they’re inside. What’s more, we ensure that you abide by all health & safety practices and regulations, so you don’t have any hazards in your interior.
Along with this, we can help design signage for your premises that lure people to your business. From storefront signs to ones that stick out and can be viewed by people and cars walking down the street; we have it all covered for you. These signs will include your logo if necessary, along with striking designs that catch people’s attention and make them want to learn more. This can help increase foot traffic to your business and boost the success you see.

Promotional Items

It’s crucial that your marijuana business attracts as much attention as possible during the startup process and beyond. With our bespoke services, we help put together promotional items that your business can use to generate leads and customers. These items vary from advertising posters to video adverts – it all depends on your business idea and what works best for it.
We manage your promo items to ensure they’re delivered in the right places, at the right times and to the right people. This is absolutely essential as it guarantees your promotional items see a substantial return on your initial investment. If they’re not utilized correctly, then they fall on deaf ears and aren’t worth the money. But, we value all of our clients and want what’s best for you. So, after conducting plenty of research and working with your team, we figure out how best to deliver these promotional items and what types work best for you.

Photography

We even provide photography services that can showcase different aspects of your company. From delivering professional product photos for your website to showing off your premises online – these photos go a long way to improving your brand image and grabbing the attention of your target market.
People respond well to imagery, which is why we offer this professional photography service. It will amaze you what a few photos can do for your company – it can inspire more confidence in your brand.

 

Product Packaging

We said our services were extensive, and we weren’t lying! Our firm even offers product packaging for your marijuana business in Michigan. We know that the right packaging can help sell a product with a higher degree of success – as well as reflect your brand image in a more positive light.
This combines many of our other services as we ensure your packaging follows the same color palette as your branding, uses the same font, and includes your brand logo. This helps strengthen your identity and increase brand awareness at the same time. Plus, it can improve customer satisfaction rates as consumers respond well to excellent packaging.

 

Get In Touch Today

If you’re curious about investing in Michigan’s marijuana industry, then get in touch with us today. We can help you start a new medical marijuana business today by managing your marketing, branding, social media – and much more. With our services, you’ll be in the perfect position to launch a successful company that attracts plenty of attention and maintains a positive brand reputation.
Feel free to call us today or send in an email with any queries you have about the services we offer. We’re more than happy to talk you through things in more detail, then set you up with the perfect service package.

Marketing/Branding/Social Media Consulting and Management Blog

Tips to Consider When Considering A Merger & Acquisition For Your Marijuana Business

As mergers and acquisitions are rapidly occurring in the Marijuana industry on daily basis, if you have a facility or operation and you are being courted by a larger conglomerate that is interested in either acquiring your business or is commencing talks about a merger and acquisition, there are some key points that you should keep in your outline for consideration and talking points during negotiations. In our experience, the tips outlined below are the most common considerations that clients must analyze in order to make a determination about whether the deal presented is truly worth materializing.

What considerations before designing your facility’s HVAC System will help avoid additional costs and challenges as you aim for scalability in your grow?

One of the biggest questions our clients face in the design and construction of a cultivation facility concerns the HVAC system and which type of system choices will provide the most efficiency, potential for scaling the operation up and be the best financial option to meet the facility’s needs now and later. This is an especially important consideration in Michigan, where we have the joy of four true weather seasons every year, but also the challenges of maintaining as close to a homeostatic environment as possible to ensure that the agriculture being produced is consistent, manageable and does not yield unwanted results as the end of the maturation cycle in all seasons.

MMFLA and MRTMA: How Are They Different?

Short answer: The MMFLA regulates the medical market, is fully established and has final rules in place. The MRTMA is still a work in progress. The statutory language is finalized, but we have no rules yet and no processes for implementation.

Updates on Hemp in Michigan

This morning The Bureau of Marijuana Regulation (BMR) and the Michigan Dept. of Agriculture and Rural Development issued a joint statement about industrial hemp and CBD (also known as cannabidiol). We have been anticipating this announcement since December 12, 2018, when the United States Congress passed the $867 billion dollar Farm Bill that was signed by President Trump on December 20, 2018.

Michigan CIMP Expo — Day 1

Michigan’s first ever Cannabis Industrial Marketplace Michigan Summit & Expo took place on February 26th and 27th of this year –shortly after voters passed recreational marijuana. Many industry pros came from all around the US to get a piece of what is anticipated to be an extremely large industry for Michigan.

Michigan Commercial Grow License Cost

The marijuana industry in Michigan is getting more popular by the day. Investors recognize the potential it holds to create massive business opportunities. Among the many possible business ideas, a commercial growing company is one of the top picks. With this idea, you’ll start a Michigan marijuana business that grows marijuana and can also distribute it.

Starting a Medical Marijuana Business

The Michigan marijuana industry is proving to be very interesting at the moment. There are more and more medical marijuana businesses popping up at all times, and it’s becoming a highly profitable business idea.

If you’re interested in investing in this market and starting a business of your own, then here are a few critical points that you must consider:

Ways to Invest in the Michigan Marijuana Industry

One of the most lucrative emerging sectors for investors and entrepreneurs right now is the marijuana industry. As more and more US states, including Michigan, legalise the drug for medicinal and recreational use, it’s becoming clear that the demand out there needs to be supplied. But how can you get on board and make some money? There are numerous ways to invest in the Michigan marijuana industry, and we’re going to discuss some of the best options today, so read on to find out more.

10 Things You Didn’t Know About Obtaining a Michigan Growers License

As many business owners are already aware, Proposition One has passed, and the ownership and use of recreational marijuana are officially legal as of December 6, 2018. Many anticipate that this will further stimulate the growth of the marijuana industry in the state and are looking to get their license to grow marijuana for personal or commercial purposes. But what do you need to know about obtaining a Michigan grower’s license?

Option #1

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Option #2

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